With nearly 400 exhibitors signed up to be part of the trade show at The HFA Show on March 17-18, attendees have a lot to take in while moving through the wide hallways of the well-engineered trade-show layout. But the trade show isn’t just built for comfort; it’s designed to get the adrenaline pumping and your senses heightened—this year more than ever.

To best serve attendees and HFA industry partners, HFA has ensured its trade show is an environment that inspires creativity and demonstrates just what makes the global health and fitness industry the best in the world.

After adding new features last year, such as the Pickleball Experience and Demonstration Stage, to great acclaim, HFA added more special sections to this year's trade show floor. Here’s what to expect and who’s signed up to participate.