A publication by the Health & Fitness Association

NOVEMBER 2025

A Year of Change

Even with the disruptions of AI, tariffs, and economic warning signs, the global wellness and fitness economy has grown to an estimated value of $7.4 trillion. HFB looks at how we got here and what to expect in 2026.

Table of Contents

Features

Q&A: Shafiq Ahmed, Founder and CEO of NRG Gyms Limited

How the London-based entrepreneur built a budget brand centered on community.

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2025: A Year of Growth for the Global Industry

Around the world, the health, fitness, and wellness industry continues to expand at a rapid pace. Here’s what’s behind the growth surge. Plus, predictions for 2026 from top experts.

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The 5 Rules of Retention

In a new technological age, human touch points still matter. We spoke to a few retention gurus to find out how to set the ideal balance for optimum engagement.

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Departments

Act Before You React

A message from Jim Schmaltz

Editor's Welcome

• Liz Clark discusses forging new paths this year, with the best yet to come.

• Luke Carlson stresses the value of industry mentors and guides.

Leadership

Meet the 2026 HFA Hall of Fame Inductees

• HFA Chief of Staff Mike Goscinski is named a top influential lobbyist.

• HFB wins an Eddie Award from Folio.

HFA Insider

Anne Marie Chaker on Shorts With Liz Clark

Global Industry Leaders Unite at the 2025 HFA European Congress

Global Voices

MEFIT Summit 2025

Carrie Kepple: From Pandemic Victim to Scaling Success

Styles Studios

Advocacy on the Move

Advocacy

New HFA FIT Tracker: US Fitness Industry Surges to Record Highs

Research

Exercise Can Help Cancer Patients Survive

Research

5 Ways to Retain Your Best Talent

Best Practices

Sponsored Content

Uscreen on Driving Digital Membership During the Holidays

Read Trade Secrets

WellnessSpace Brands: Recovery and Wellness Solutions

Read Spotlight

Health & Fitness Business is a publication of

Health & Fitness Business (HFB) is the leading health and fitness industry publication. Published monthly by the Health & Fitness Association (HFA) and distributed free to the industry, HFB offers analysis of the opportunities, challenges, issues and news that impact the industry.

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