India’s fitness economy is emerging as one of the world’s fastest-growing markets, with revenue expected to more than double by 2030.

This is just one of the topline findings from the new India Fitness Market Report 2025, produced by Deloitte India in collaboration with HFA. This is HFA’s first in-depth look at India’s fitness industry since 2018. As the world’s most populous country with about 1.46 billion people, India presents enormous opportunity as its fitness market begins to take hold.

Key findings of the report include:

● Untapped opportunity: The market includes 12.3 million members across 46,500 commercial fitness facilities in 2024, generating an estimated $1.9 billion in revenues.

● Market concentration: The top 10 cities—including Mumbai, Delhi NCR, and Bengaluru—account for 65% of all members and 60% of facilities.

● Low penetration rates: India’s fitness facility membership penetration is just 0.8% of the total population— among the lowest measured in the world. Additionally, just 15% of people aged 18–62 who are physically active participate in paid fitness activities.

● Growth by segment: Of the three major segments—value, premium, and boutique—the value segment accounts for nearly 56% of market revenue. However, boutique studios are the fastest-growing segment, with nearly 19% annual growth expected through 2030.

A Broader Economic Movement

The report notes that fitness in India is evolving beyond gym-based workouts into a lifestyle economy that fuels allied sectors such as real estate, activewear, nutrition, wellness tourism, and digital platforms.

“While the market is poised to more than double by 2030, what stands out is the untapped opportunity, as nearly 820 million Indians between 18 and 62 years of age remain completely inactive,” says Praveen Govindu, partner, Deloitte India. “The next wave of growth will not only be about opening more facilities but also about designing inclusive, affordable, and community-driven models that can reach smaller towns, women, and lower-income households.”

HFA President and CEO Liz Clark is also bullish on the country’s potential.

“India represents one of the most exciting growth opportunities in the global fitness industry today,” she says. “With continued innovation, strategic investment, and supportive public policy, the country’s fitness sector can deliver meaningful returns financially and improved health outcomes for millions.”

With rising disposable incomes and a health-conscious youth population, India presents a prime opportunity for the fitness industry to take center stage in the nation’s wellness journey, especially as the world’s most populous country moves toward its $5 trillion economic goal.