The Wellness and Recovery Advantage
Two different facilities are expanding their value proposition with holistic health services.
BY JOHN AGOGLIA
It’s not a matter of “if” but “when.” From big-box gyms to luxury brands, fitness facilities of all types are finding that wellness and recovery services are now an imperative—whether your brand is a legendary 146-year-old high-end institution founded in Chicago or a comprehensive sports training, family fitness, and martial arts facility in the Deep South.
Such is the case with the Union League of Chicago and River Valley Fitness and Training Center in Fort Smith, Arkansas. Here is how they’re bringing the wellness and recovery advantage to their properties.
Health & Fitness Business (HFB) is the leading health and fitness industry publication. Published monthly by the Health & Fitness Association (HFA) and distributed free to the industry, HFB offers analysis of the opportunities, challenges, issues, and news that impact the industry.
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